The World's Most Respected Company
Barilla's reputation for quality is no secret. In fact, according to an article in the Nov. 21, 2006 Forbes, it's common knowledge. The article reported the results of a poll conducted by the Reputation Institute, a New York consulting firm, that surveyed 30,000 people around the world and ranked 600 of the largest companies in 25 countries.

Companies were judged on their home turf - French companies were rated by French respondents, for instance - and then the findings were adjusted for regional differences. In the end, Barilla outperformed all other companies with a reputation score of 87.79 out of a possible 100, ranking it as the most respected company in the world!

To view the full release, click here.