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Recipes - Italian Pantry_2007_0227
Barilla History
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1993 - On September 16, Pietro Barilla passes away. Control of the company is taken over by his three sons, Guido, Luca and Paolo.
1994 - Filiz, the no. 2 pasta manufacturer in Turkey, becomes part of the Barilla Group. Mulino Bianco launches a series of evocative television commercials set in major Italian cities.
1995 - Launch of the “Essere” line of Mulino Bianco products, which combines flavor and lightness.
1996 - The Barilla Group unveils its new trademark design. The new “Selezione Oro” line of pasta, made from the finest durum wheat, is launched. Barilla pasta packaging gets a new look: a “window” that reveals the product inside the box. Barilla begins exporting Spaghetti and Fettucine to the U.S.
 

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